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Duval Union Consulting is a consulting company for a new digital world. We help our clients with their long term Digital Transformation, yet also provide them with all the necessary strategic advice to deal with Digital Strategy, Social Media and day to day Marketing challenges.

Duval Union Consulting is based on the foundation of DearMedia and Youmen. DearMedia was created in 2009 by Jo Caudron & Dado Van Peteghem. They grew the company into a team of 8 consultants and in 2015 they decided to become the heart of the Duval Union ecosystem. Youmen, founded by Frederic Vanderheyde & Carole Lamarque, was integrated in the Duval Union Consulting company soon after, to grow the Innovative Marketing expertise.

What we do

Digital TransformationReady for disruption?

Our unique methodology to help your company with its Digital Transformation.

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Innovative MarketingCreate your unfair advantage

We sharpen your plans to implement new trends and create an advantage.

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Social Media StrategyAccelerate your Social Media efforts

Start using Social Media the right way, we help you with the set-up/optimization.

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Digital StrategyNeed a clear strategy?

We help you define an overall long-term approach for your online activities.

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Influencer MarketingActivate your influencers

Boost the impact of social media on your go-to-market, business results and image.

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Research Based Brand Positioninga solid base for building your brand strategy

A consumer validated scientific alternative to traditional “gut-based” positioning.

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AGC
Agoria
Argenta
Artexis
AS Adventure
Audi
AVEVE
BD myShopi
Bebat
Belfius
Blonde
Bofidi
Bpost
Club Brugge
Colruyt Group
Comeos
Danfoss
DELA
Douwe Egberts
Durabrik Group
Econopolis
EMC
European Union
Febelfin
Fedict
Floralien
Fostplus
Freetime
Gamma
Janssen
JBC
Kinepolis
La Lorraine
Makro
Microsoft
MIVB STIB
MTV
Partena
Pepsico
De Persgroep
Petercam
Renault Trucks
Rode Kruis
Roularta
Samsung
Sanoma
Saturn Media Markt
Secretary Plus
Securex
SNCF
Solucious
Test Aankoop
Thalys
Torfs
Truvo
Van de Velde
Var
Veritas
Vier
Vijf
Vlaamde Land Maatschappij
Voka
Volkswagen
Volvo
VRT
Westtoer

Why us?

We help you solve business problems

We believe that everything we do should contribute to the current or future bottom line of your business.

We are thought leaders

We are opinion leaders and frequent Keynote speakers about Digital Transformation, Social Media, Mobile, Innovative Marketing,…

We are pragmatic and to the point

Consultants don’t need to be fluffy, we make things tangible and operational as strategy can’t succeed without good execution.

We practice what we preach

We are early adopters in everything digital and social. We love speaking from experience.

We use proven methodologies

We’ve designed our own methodologies, which we have enrolled and sharpened in numerous projects.

We are part of an ecosystem

We are a proud member of the Duval Union ecosystem, which gives us access to a large pool of expertise.

  • On top of the inspiration, Duval Union Consulting provided a structured and pragmatic approach, so that Argenta can grow alongside the digital developments and online needs of its clients.

    John HellerCEO Argenta Banking and Insurance Group
  • It is about daring to see the world differently, daring to overthrow the traditional approach, daring to philosophize about how it can all be different and better, because the future starts today. Duval Union Consulting is helping us to better grasp this future.

    Thierry Van ZeebroeckCEO VAR
  • Thanks to a two day inspiring workshop and a thorough analysis of the 7 metaphors within the model, our organization has a deeper understanding of the challenges we face by taking the next step into the digital world.

    Werner Van GansbekeHead of Marketing & Communication at GAMMA Belgium

The latest from

The blog

How can your organization create meaningful change in the world if it doesn't know what the world is going to look like?

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Innovative Marketing: Setting up your Strategic Plan A strategic plan is essential for any business as part of your Innovative

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Dado Van Peteghem was asked to give a (Dutch) presentation at VDAB last week. We didn't want you to miss out

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We’ve been talking about Digital Transformation for years now, and 2015 was the year in which it finally went mainstream,

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Op zoek naar een gevarieerde job met veel verantwoordelijkheid in Gent? Duval Union Consulting, gespecialiseerd in advies rond digitale transformatie, innovatieve

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A few weeks ago Jo Caudron spoke about managing digital transformation in Real Estate at CIB Vastgoedcongres 2015. The conclusion:

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Check out

Digital Transformation Book

15People
80Clients

Meet the

Team

Jo Caudron

FOUNDING PARTNER

Jo is active in the online world for over 2 decades. He (co-)founded over a dozen of internet-related companies.

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Dado Van Peteghem

FOUNDING PARTNER

Dado helps companies build sustainable digital & social strategies. He is co-author of the Digital Transformation book.

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Carole Lamarque

FOUNDING PARTNER

Carole is passionate about Strategic Marketing, launching innovations and new technologies.

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Frederic Vanderheyde

FOUNDING PARTNER

Frederic is driven by client-centric Marketing & Communication. He was a top manager in international agencies.

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Klaus Lommatzsch

FOUNDING PARTNER

Klaus is a seasoned marketing, research & communications expert, he takes great pride in delivering results for brands.

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Marc Bresseel

FOUNDING PARTNER

Marc has a powerful network across the globe from his international jobs at IBM, Microsoft, MSN and IPG Mediabrands.

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Jeroen Derynck

SENIOR CONSULTANT

As Chief Digital Officer, Jeroen supports organisations in embedding technologies in the fabric of their business.

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Helena Van Eykeren

CONSULTANT

Helena has 10 years of experience in digital marketing. Sharing an e-commerce passion with our retail clients.

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Florence Pérès

CONSULTANT

Florence has 20 years of experience in digital agencies. She is in charge of our project planning and mindfulness.

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Ilse Bollen

EXECUTIVE CONSULTANT

Ilse acquired her experience as a strategic planner for A brands at Duval Guillaume and Havas Worldwide.

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Sam Wouters

EXECUTIVE CONSULTANT

Sam interned with DearMedia to help write the Digital Transformation book and joined the team after graduating.

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Nick Vinckier

EXECUTIVE CONSULTANT

Nick joined the team immediately after interning at DearMedia and graduating from his communication studies.

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Ben Meulemans

JUNIOR MARKETING EXECUTIVE

As Branding expert, Master in Arts and Graphic Design, Ben supports the senior marketing managers.

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Tine Tondeur

INNOVATIVE MARKETING EXPERT

Tine has the vision, drive and experience to successfully implement long lasting and measurable marketing programs.

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Want to take your company to the next level?

Contact us